Tuesday, July 16, 2013

On Effective Communication and Presentation

(with an Almond Blueberry Vanilla Log attempt)

Today I had the opportunity to sit in on a presentation and personal development session at our office. I want to share my reactions to some interesting ideas that were brought up in the meeting, because I immediately connected the points that were made to my blogging efforts and think they are incredibly relevant. Here are a couple of thoughts/ lessons/ reminders I take with me from today:

  • With the development of technology has come evolution in communication as well- today, people are so concerned with the "now" and think with the mindset of "tweetable" statements. This therefore means that it is incredibly important to know how to retain the attention and interest of your audience/readers, because clearly we all have sadly short attention spans nowadays :-)
  • It is incredibly important to know who your target audience is and tailor to them...otherwise, why would people want to read your content? Having a clear focus seems to be clear here.
  • Be honest, open, and upfront, and people will appreciate you for your candidness. Authenticity is an incredibly magnetic personality trait. 
    • I think that this also ties into the importance of being able to admit your mistakes, and share them with others, because that way it can turn into a learning experience for everyone.
  • When working with others, having a constant open line of communication, and bouncing feedback and ideas off of one another is so important, because this eliminates any doubt as to whether or not everyone is on the same page and heading in the right direction.
    • This is why communicating goals is also an important aspect of working with others --> that way it is clear what needs to be accomplished, and people do not just work to serve their own self-interests.
  • The nature and attitude in which someone interacts makes a huge difference and impact on others! Never miss an opportunity to follow up or network, and make sure that the impression you are making is one that you would be proud to be known for. This is incredibly important, because so much can be achieved today just by having the right connections.
  • Along those lines, our speaker today made a joke in telling us to "be a crack dealer." When I thought about this more later, I realized that this metaphor was actually right on the money, especially in the blogging world. What I mean is that we should act, write, and interact in a way that will make people want to keep coming back to us for more, always leaving room for growth and development, and something to be desired. 
    • Another comparison I would have to this is to be contagious...make people want to keep reading, keep talking, and keep doing business because you are genuine, engaging, and offer something that others do not, whether it be superior blog content or products or services in a company.
So these are some of my reactions and takeaways from today. I know that I will definitely be trying to implement these personally, but also keep them in mind as I move forward and attempt to develop this blog. That is, I will focus on tailoring my content to be "tweetable" and up to speed, making sure I am authentic in my presentation, keeping my goals clear, acting in a way that has a positive effect on others, and fostering and maintaining great relationships.

What do you think are some of the most important considerations to remember when communicating and establishing relationships? Am I missing any key points? Let me know, I would love to hear what my list is lacking :-)

And speaking of making mistakes and admitting them....I made a first attempt at my brainchild of Almond Blueberry Vanilla Logs. For starters I ate a ton of batter which probably threw off my measurements...I was also lazy and decided not to blend my ingredients together. The bars didn't hold together as well as I had hoped, yet turned out a little dry. Hopefully round two will be an improvement and I will post the successful recipe when that happens. For now, take a look at my "fail." At least they look appealing, and I have to say the taste wasn't bad either, but still working out the logistics.

Ps. Should I include recipes for fails and works in progress in the future? What do you think?

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